Introducing Automatic User Growth Tracking

We've been working on making TelemetryDeck even more valuable out of the box. Today, we're introducing automatic user acquisition tracking—giving you instant visibility into your app's growth without writing a single line of code. This is the first step in our initiative to bring you the metrics that matter most, all thoughtfully integrated into our SDKs and dashboard.

Cihat Gündüz

Cihat is a long-time Swift Developer working on TelemetryDeck's SDKs and frontends.
New user acquisition chart showing growing adoption trends

One of the most frequent questions we hear from developers is "How can I better understand my user growth?" Today, we're making that easier by adding automatic user acquisition tracking to TelemetryDeck. We've identified the metrics that matter most for app growth, and we're starting to build them directly into our SDKs—giving you instant visibility into how users discover and start using your app, without any extra code.

Zero Configuration Required

With just a simple SDK update, TelemetryDeck now automatically detects and tracks when users launch your app for the first time. These insights are immediately available in our redesigned dashboard under "Customers > Acquisition," where you can track user growth trends over time.

New user acquisition chart showing growing adoption trends

What's New Under the Hood

The SDK now includes automatic session tracking and sends a `TelemetryDeck.Acquisition.newInstallDetected` signal during a user's first session. This happens automatically—no extra code needed! Both our Swift (2.8.0+) and Kotlin (5.0.0+) SDKs include this feature out of the box.

A Note for Existing Apps

When upgrading to the new SDK, you might notice an initial spike in "new users." Don't worry—this happens because existing users will be reported once as new users when they first launch your updated app. This temporary effect will settle as the SDK begins tracking actual new installations.

The First Step in Our Analytics Evolution

"Understanding user acquisition is the foundation of app growth metrics," says Daniel, our CTO. "We're building a comprehensive suite of insights starting with acquisition tracking, making it effortless for developers to understand their entire user journey—from first install to long-term engagement."

This release marks the beginning of our larger initiative to provide deeper, more actionable insights about your app's performance and user base. We've identified the key metrics that drive app success, and we'll be rolling out a complete solution: automatic tracking where possible, built-in dashboard insights, convenient SDK APIs, and clear documentation to guide you through it all.

We are doing the research and groundwork so you can focus on building great apps!

Get Started Today

Ready to gain better visibility into your user acquisition? Update to:

  • Swift SDK: Version 2.8.0 or later

  • Kotlin SDK: Version 5.0.0 or later

Stay tuned to our blog as we continue enhancing TelemetryDeck with more built-in features and guides. We can't wait to show you what's next!